Turns out 21 is the magic number!
It took us 21 attempts to formulate the perfect barbecue flavor: sweet and smoky and satisfying. And whether it’s your first camping trip, or your one hundred and first, this delicious and healthy snack will keep it flavorful.
We started with a dream to make a better beef jerky - a hand crafted nod to the origins of the product. So we wanted it to have a sensational chew, great flavor and be naturally cured, not dipped in potassium sorbate or any of that other stuff to preserve it. Somewhere along the line we adopted the mission of “Fueling Your Outdoor Lifestyle”, because, well, it’s folks like you who get up, get out, and get busy that we relate to. We made this for you. Enjoy!